Schwinn Doesn't Exist
April 14, 2009 by ian
I'm not a vindictive person.
OK, maybe I am. Waaay back in 1996, when I was a struggling entrepreneur (and what's changed exactly?), I sent a long letter to Schwinn's marketing department offering to build their site.
They sent back a somewhat mocking reply. So when I happened to do a search today and discovered that their site only shows 4 pages to Google:
...you'll imagine I didn't exactly weep.
My schadenfreude is in spite of the fact that I won my first-ever BMX race on a Schwinn Scrambler, rode across New England on a Schwinn Varsity, and even tried sell their bikes in a store in LA before I realized they'd begun building bricks with wheels.
Nice job, guys. Keep up the good work and even the nameplate will soon disappear. Congrats.
Join the Conversation:
MikeTek says:
April 14, 2009 14:28
HA! They definitely should have hired you.
At least you don't hold grudges...
Ian
says:
April 14, 2009 14:46
@MikeTek Yah I just nurse burning hatred for years on end. But no grudges.
Brett Atkin says:
April 14, 2009 15:18
They still make bikes? :)
Ian
says:
April 14, 2009 15:19
@Brett No, only bricks with wheels.
russell says:
April 14, 2009 15:35
this is my favorite site of theirs:
http://www.schwinn.com/xml/images.xml
... classy
diane says:
April 23, 2009 12:14
LOL! I love stories like this. :) According to an article I read years ago, the Milan Conservatory rejected the young Guiseppe Verdi. Years later, when Verdi was famous, they wanted to rename the school (or maybe a wing -- I forget the details) after him. Verdi basically told them to go stick it in their ear. LOL, I love it!