Using Personas Boosts Conversion Rates 400%

November 12, 2007 by ian

Need I say more?

GrokDotCom has the article here.

When you're done, you might want to read my articles about personas, too:

Creating Great Personas
The 4 Rules of Personas: Creating Great Personas, Part 2
3 Rules for Applying Personas to E-mail Marketing
Search Marketing and Personas: Opening Your Customer's Heads

Technorati Tags: personas

Subscribe using RSS

comments (0) | trackbacks (0) | permalink

« 65 Easy Ways To Improve Online Sales | Main | Get a Great Adwords Ranking: More than CTR x CPC »

Join the Conversation:

Advertise | about | articles | colloquium | contact | rss

Conversation Marketing: The Internet Marketing Strategy Blog | web site design and internet marketing by portent interactive